emma - email marketing in style

Here at Business Ready we are preparing for our official launch late this fall. Just like you we are collecting contact names and information like crazy as people express interest in the products and services now. As such, we have been struggling with two key questions: where to store our contact information [...]

social marketing campaigns - advice from Facebook?

I recently read an article on TechCrunch that Facebook provided its current Page holders an “Insider’s Guide to Viral Marketing”.
The Guide provides viral marketing guidance through two Facebook services: advertising on Facebook and creating Pages. I have to admit, at a personal level, I’ve always been very skeptical of advertising initiatives on Facebook. [...]